Consultant, Analytics & Optimization

PROFILE

Douglas has strong skills across digital analytics implementation, insights & optimisation strategy. He has worked across the Adobe, Google & Sitecore analytics platforms, using them to drive both marketing & CX optimisation programs.

EXPERIENCE

Douglas has more than 5 years of experience leveraging digital analytics to create real business value. As a consultant in Australia he worked with Tourism Australia as well as a variety of category leaders such as Bunnings, Officeworks & Caltex. Prior to this he lead insights & optimization for the e-Commerce business RedBalloon.