Consultant, Analytics & Optimization
Mellody Som is a consultant in the Analytics and Optimization team in eCapacity. She primarily works with digital analytics tools such as Google Analytics.
Mellody is currently pursuing a masters in E-business at Copenhagen Business School, CBS. Previously, she has worked at Deloitte and Voluntas Advisory. Here, she helped clients in 4 different countries with tasks related to customer segmentation, lead management, go-to-market strategies and increasing sales efficiency.