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SKY – UK’s second largest Telco: These are the six most important AI, machine- and human-learning based experiences, we’ve learned from personalizing our digital channels
Tuesday this week, Skys Head of Digital Analytics and Decision, Rob McLaughlin, gave the opening keynote address at Adobe’ and eCapacity’s Experience Breakfast in Copenhagen. Sky is UKs second largest telco, the largest (11 million customers) pay-TV broadcaster and – with an advertisement spending of over £ 400 million a year – also UK’s largest advertiser. […]